I’m sure Jacinda Ardern and her current government are being targeted internationally by hybrid warfare type disinformation techniques. My guess is that it’s a reaction to her being held up as an example of a young progressive woman in a position of power and getting through the beginning of Covid without to many deaths by relying on a functional social contract. Read a piece like this with a critical eye to what power struggles behind the scenes produced it.
Also in the context of the mass murder in Christchurch live streamed on Facebook.