You know you are going to get upvotes when you mention you based it on Paul Graham's writings. :) But thanks for the tips and pointers. I think you don't give yourself enough credit -- if the idea wasn't a good one, nobody would be asking you to launch it in their country. So job 1 is to have a compelling product and then things become easier all around the globe. GL
Seth Cohen
Well-written. But as you said, one will do it, only if something is culturally fitting so there is little friction. Else launching internationally also means managing internationally. How many of us have the bandwidth to do so (with our tiny startup budget)?
I can see LetsLunch is a great fit for Italy.