For most products, at least in Europe you can get the same cheap junk of Amazon listings from eBay at 20-40% lower prices, and usually (slightly) higher quality one from brick and mortar stores at the Amazon price.

I avoid Amazon in principle since many years (unless I _really_ need a product there), but that has never been hard, considering that most smaller stores always offered me more convenient prices, less hassle in searching, and the relief of not giving money to such a controversial giant.