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You won't get "small business ads" anyway, just rock bottom scam and click bait ads.

I’ve actually noticed a lot more sponsored posts that are nearly indistinguishable from a quote tweet. They don’t appear to be scams, more like somebody threw a couple bucks at Twitter to boost their opinion or something.

Clicking through to the thread usually has the same person taking up the first reply with a request to follow them but other than that I’m not seeing any real marketing activity.

Same here. Looking at a list of companies who have paused advertising on Twitter; I have zero interest in many of them. Like the California Lottery or DirecTV.

While I dislike advertising in general, if I have to see ads I hope it's an opportunity for smaller businesses to promote actually useful products for me.