The notion of smart contracts might have a perfect use-case when it comes to setting up and maintaining infrastructure on AWS. E.g. something like "I want an Amazon RDS PostgreSQL instance with such and such specs. full daily backups and 99.999% uptime and I'm will to pay $xxxx for it". From there solution providers "bid" on the contract and are paid automatically on the basis of meeting the requirements of the contract, the determination of whether requirements were met also being automated.
The idea is something that grew out of blockchain platforms - Decentralized autonomous organizations - https://en.wikipedia.org/wiki/Decentralized_autonomous_organ... - this doesn't actually require a crypto currency backing it but some kind of smart contract would be required.