WHat I find interesting is the Twitter the business is no more "web stuff" than HN is "web stuff." The real business is on what we might call the product management side, and the central problem to solve when deciding what kind of social media product you have is deciding whether to moderate it, and if so, what you moderate and what you allow.

Even if he miraculously gets enough people motivated work there keeping the lights on and the machine humming, I am with the many people suggesting he has absolutely no idea how to actually run the product side of the business, where decisions like "anybody can rent a blue check for $8 a month" can have drastically negative consequences for the part of your business that sells advertising.

At this moment in time, that side of the business is extremely messy, and it isn't an engineering problem, it's a people problem.

Elon does not strike me as a people person, nor does he appear to be interested in delegating the most important role in the company—the person who decides what Twitter's product is—to anyone with competence in this area.