Oh, for sure. All of these websites are frankly awful because they don't offer realistic comparisons between their competitors or list the names of the workers they exploited to bring you your brilliant grey brick. It's wholly a matter of taste when it comes to offering a complete shopping experience, and arguably none of these companies are equipped to provide a complete breakdown of what you're buying.

Pragmatically though, it will always come down to money. Apple sure wants you to believe it's a matter of taste though, rest assured their marketing spend reflects that.