> companies where able to host their own digital stores and sell their own digital products, Apple could not afford to mark up to 30% on sales because no one would buy anything at the inflated prices on their store
Yet companies that do have a choice between selling products using their own distribution channels, overwhelmingly decide to sell through aggregators. Why is this?
You keep bringing up buying a game locally as opposed to buying it threw the PS store. My point is the platform provider is still getting a cut.
> alternative websites. Unlike the App Store, there is no rule that says these items must be sold from a single source.
Your argument was why would merchants sell on the App Store if they weren’t forced to. My Counterexample is that even when that choice is available, merchants still chose to sell through aggregators because that’s where the customers are.