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Comment by digdugdirk | Hacker News Reader

Is it just me, or is this email wildly unpersuasive?

Is this a side effect of the control structure he wields over the organization, therefore he doesn't actually need to build consensus towards a common goal? It seems to fall into a weird in-between communication style - not quite elevator pitch, not quite status update.

I'm honestly confused why/how a major CEO communicates in this way.

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For me it was effective writing. Simple sentences in active voice identifying clear actors and relationships. Going to apply it to my own technical writing style.

Is it a work of art? No. But he got his point across to me rather clearly.

For context, I have a degree in mathematics. It certainly mirrors the informal-but-precise language you see in the field. Maybe that's why it was effective for me.

+1. Also, for a leaked internal email it's awfully quiet on numbers. If you didn't tell me this was Zuck, I would probably have assumed this is a vantage point essay from a bright MBA student, certainly not Zuck himself!

I have to assume this was hardly edited or revised, right? Just fired straight past Zuck's assistants and into everyone's inboxes.

I think it's well written but ultimately it just reads as: "VR is the next big thing and we should try to own every part of it. To do that we should be the best at it. And we can be the best by building or buying as needed."

Like... okay? There's nothing particularly strategically interesting there.

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