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Comment by helsinkiandrew | Hacker News Reader

Their revenue from 2009-2022 tells the story:

https://companiesmarketcap.com/tomtom/revenue/

Interesting, but if ever there was a y-axis that needed to 0, that is one of them. 550M revenue is a lot more than zero.

Oh wow that's an unclear graph, putting the first tick-mark at 1B gives the impression that you're starting at 0, but there is in fact over 0.5B missing from the bottom of the plot.

Good trick to remember I suppose.

Any chart that isn't zeroed out is a bad chart

There's very rare cases where it's justified; e.g. if you want to show a drop in company profits from $60.0B to $57.0B, you might want to cut the y-axis so that you're showing more detail of the loss over time (maybe so that you can correlate to the CRO's lame new "motions" that they started in January). I do think it should always be called out visually when doing that though.

It's kind of inevitable for log-plots.

Or non-absolute quantities like temperature in Fahrenheit/Celsius. (You can use Kelvin instead, but good luck interpreting that plot)

Trends in profit (and profit margin) are a better measure than revenue for most established business’s health than revenue.

https://companiesmarketcap.com/tomtom/earnings/

They’re still one of the major suppliers of car manufacturers for navigation software embedded in infotainment systems.

And they've figured out that's dead-but-alive, aka a terminal investment.

I'd love to see this overlaid with the price of an additional map or an update to your existing map.

The last time i checked in about 2007 the price of a yearly UK update was eye watering. I just accepted that if i take the new by-pass Tom will scream thinking im in a lake.

I do recall they provided the maps when Apple Maps was launched, but I can imagine Apple took over and built their own after that.

Check the licenses in the about section on the maps app and see... and also, go use Streetside, Bing Maps' version of streetview, and see what cars gathered those images!

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