Glancing at https://cyber.harvard.edu/property/library/moralprimer.html the following ending sentence seems particularly applicable:
If a person uses the identity of an author, or the works of the author, for her own benefit without the author's permission, then she may have violated the author's right of publicity or may be guilty of misappropriation of the author's work.
And the previous line is nearly applicable:
If authorship of a work is attributed to an author against her will, or misattributed, the author may have a state action for defamation against the person responsible for the attribution.
Of course "moral rights" are particularly weak in the USA. I'm sure that there would be a much better case in the EU.
Of course this gets directly to the question of what happens when laws conflict with technology. People in technology generally think that technology should win. People who benefit from the laws think that the laws should win. Both popular opinion and real world results generally wind up somewhere between.