Michael Moritz on Klarna's $155M Round
techcrunch.com
techcrunch.com
I'd be curious to know their payment rate. On one hand you'd expect it to go up since they actually have the name and e-mail address of the buyer (the bagel guy had nothing). But on the other hand, the whole impersonal nature of the internet might increase fraud. Could go either way.
(for those who haven't read Freakonomics, the "bagel" guy would drop off a box of bagels in an office and pick up the remaining bagels and the proceeds at the end of the day)
Klarna also requires your Social Security Number, in those countries which use it, as well as other information: http://integration.klarna.com/en/testing/test-persons .
How do they enforce payment? What's the penalty for not paying?
I assume failure to pay is handled just like all other consumer debts. First they send you a couple of reminders, then they sell the debt to a debt collection agency.