As for you not understanding the first bit, that might be a personal limitation, or some sort of aphasia.
Setting the bar at 7 sigma means we will only reject the null (our math based theory) if the observed experimental data would have only occurred by chance, under the null, with a probability of less than one in ten million.
Hence, setting such a high bar to reject the math based theory means we are relatively biased towards preserving our mathematical preconception about the world rather than accepting (unexpected) physical evidence. If we set the bar at say, three sigma, the bias shifts towards accepting the physical evidence.
The point is, the p alpha criterion is not what makes an experiment rigorous.