I have a few biz owners who are actually waiting for a beta invite already. I just put a nice UI on top of it last night so it looks like a 'product', and I'll be giving them the keys to test drive as soon as I rewrite my queries so it doesn't take 5+sec to render a graph and 20+ sec to pull historical pricing data.
Query run times, above all, is where my inexperience shows the most and is by far the most hamstringing part of this process.