I listened to Annie Graces This Naked Mind and it helped me make a rational argument for why I shouldnt drink. I wanted to stop when I started the book mostly because hangovers started getting bad and I was spending too much on booze.

I told myself I was going to quit for 90 days. That turned into 6 months. Which turned into about 2 years now. At this point I dont get urges anymore. The first 90 days were the worst. The following 6 months were kinda bad. After a year it got a lot easier.

A HUGE help is having supportive people in your life. My wife still drinks but she was never a big drinker. My friends still drink but they are also really into doing things that drinking doesnt help, like sports where drinking doesnt really fly, or outdoor activities where drinking doesnt need to be involved.

I was pretty much drinking every night when I quit and it was my main social outing. The hardest part was retraining my brain to do things I liked without drinking. A big one for me was drinking while watching movies or tv. I could get drunk and watch shitty lifetime movies because when youre hammered enough those shits are fun. But without booze even great movies were boring for a while. It just takes time. It does get easier.

Check that book out. It helped a lot with building up enough arguments that I couldnt easily break them down when I wanted a drink.