Going Too Far: The ‘TechCrunch Embargo’ And Other Myths

"Do we break embargoes? Sometimes. Do we break embargoes even after agreeing to them? Sometimes (but very rarely). Do we agree to embargoes and then respect them? Sometimes. Do we refuse to cover some startups when they don’t want to give a story to us exclusively? Sometimes. Do we agree to cover a startup even when we know other media were briefed? Sometimes. Do we turn away some startups and then cover them even more vigorously after we ‘lose’ the story? Sometimes."

Short translation: "Should you trust our word? Sometimes.

Does anyone else find it ridiculous that a company/guy can even post something like that? He's basically admitted that they break their word and don't keep their word at times. Maybe "your word" is not a big deal anymore, but it matters a hell of a lot to me.