Bottom line: choosing the right market frame for your product is essential.
Traditionally, this is known as “positioning.”
I was expecting Kalman filters or something fancy new for positioning or localization.
This shows up as a blank page in firefox with ad blocking. Interestingly, it is readable with Lynx. It seems to be about Streak which is some kind of gmail automation gizmo. But the saying is that if your business depends on a platform, you don't have a business.