Isn't that how communication works? Understanding your audience and "appealing" to them does improve comprehension for them.
There lies the spring coil. The less it is established what your audience is, the more you shift from "calibrated expression" to a form of expression which is as absolute and universal as possible. (See my previous post here, at https://news.ycombinator.com/item?id=33045225 .) If you have a message for an audience, you will try and condition its expression according the audience; the more the audience is abstract, the more the expression will be unconditioned, as if intended for an ideal audience.
That said, there is of course a gray zone here.