As an engineer I couldn't care less about their small post. I already knew about cyanogen.
As a run of the mill consumer though this post couldn't be more poignant. Raising awareness of an alternative firmware? That is huge. This is how Linux got started.
Blame marketing all you want but the more people who know about Cyanogen the better.
Cyanogen is still harder than jailbreaking an iOS device, but the gap is narrowing.
As that edge reaches more casual users, who aren't just tech-heavy people, there's no reason Cyanogen couldn't be the Ubuntu of Android phones. It could have a large base of converts who want an alternative but don't want to have to spend all their time learning how to use their software in (for us techies) awesome ways.