What bothers me most on the Samsung TVs is that there are ads in the menu. It's one thing to see ads in a website or other content that is "free" and need to be monetized. But a TV in which I paid for doesn't make any sense.
The argument often made here is that the tv is being sold cheaper and then the value lost is made up with ads. My Samsung TV was pretty cheap compared to others but I just pointed it at my Pi-Hole and don't have that annoying ad anymore.
That argument would make sense if they gave consumers an option.