what’s the seat-kilometre fuel burn on this compared to sub and supersonic jets?
In reality a Starship flight would probably sell few very expensive seats instead; just like Boom's aircraft only has 50 seats. Which would make it worse than subsonic flights in terms of fuel used, but still competitive with supersonic.
For a flight time between 20 (minimum) and 40 minutes (maximum) to anywhere on earth, this volume could comfortably fit 1000 passengers per flight.
At 2 or 3 times the price of a regular ticket, their offer would be a direct competitor against business class tickets, if they can reduce enough the risk, and handle logistics of rapid reuse.
Also, starship has more pressurized volume than a 747. You can fit a lot of people.