H&M will give you credit for bring clothing of any kind. AFAICT both are just a way to get you into the store so you'll buy more stuff
https://www2.hm.com/en_ca/sustainability-at-hm/our-work/clos...
https://www2.hm.com/en_ca/sustainability-at-hm/our-work/clos...
Though on consideration, I would venture a guess that the purpose of each program might be as different as the governance of each company. Outcomes might be comparable, but I'd bet the arrival path and conversations were very divergent. Judging from this stark choice they've made in this post, the people at Patagonia are clearly thinking VERY differently than most boring and very profitable companies, and I presume that's not skin-deep.
And if so, maybe it's selling one short to glom them together in assessment, based mainly on outcomes instead of routes? I dunno, I could see someone defending either way of looking at it -- focussing on sameness because outcome's are the same, or differentness because paths to decisions differ :)
> the boxes and sorts the contents into three categories:
> Rewear: Wearable clothes are marketed as secondhand clothing.
> Reuse: If the clothes or textiles are not suitable for rewear, they’re turned into other products, such as remake collections or cleaning cloths.
> Recycle: All other clothes and textiles are shredded into textile fibers and used to make, for example, insulation materials.
The "Rewear" category is reselling the clothing.
Don’t fall for their narrative.
Not least because it opens the company up to fines for false advertising (e.g. Australian Competition and Consumer Commission regularly polices companies operating in Australia, which H&M does)
See also: Wells Fargo; Amazon
A former company that I worked for wanted their customers (Real Estate Agents) to fill out profiles. They wanted the account managers to encourage this behaviour so they tied the bonus/commission to having it filled out.
Needless to say, the customers had very little interest in filling out the profiles. I found all the account managers sitting around a table at a conference filling them out themselves instead of talking to the customers (as they should have been at the event).
A few even discovered they could fill the fields with '.' characters and game the system (they got caught and fired for crossing the line). The others just wasted valuable time they could have been selling products and got their bonuses.