Ads are the next big thing for Apple. You can see it in their job postings and their attempts at increasing ad real estate across their products.
And these laws have passed, and are going to go into effect soon, and there is little Apple can do to stop it.
The whole App Store is one big "ew" experience. It's what you'd expect from other companies.
... and the rest of iOS already shows similar elements. Setting up an iPhone recently I think I saw 3 full screen ads for Apple services. From what I remember it would be a lot more if I used more first-party apps.
What a disappointing way to ruin an otherwise pretty nice experience!
I'm not sure even the most devoted Apple fan could fail to see past that bullshit maneuver. It's one thing to stomp out little players, but when you can crush other giants under your thumb, the monopoly is clear.
The operating system is all that matters, and whoever controls the leading operating systems wins. All the products some of us work on are absolutely useless compared to what the OS can deliver - we're all just services waiting to be swallowed up, ripped off, or pushed out.
> Reach new customers or reengage the customers who know you. You can also refine your audience by gender, age, and location.