Yeah... no... I tried that one too... and all I got was "What's this Firefox thing?" "Does it cost me money?"
In the end, my dad actually got on board with Firefox which was awesome! But then Chrome came out and he won't try it and I'm not about to try to push it more than the passing comment I made about it a few weeks back. My mother on the other hand won't switch to anything. She won't even let you upgrade from IE7. She's now dating a guy who does IT work for the IL State Gov and she listened to him and at least upgraded. Thank god for her new boyfriend. Now I go to him whenever she needs computer help. I call and say "hey, you're the new computer guy in the family. Mom needs X done. Can you go over there?" and I no longer do computer support for my mother.