Next to CarPlay it says "Vehicle announcement coming in late 2023" - what is this related to? Showing car-related information in CarPlay, or are they announcing a car of their own?
BUT tighter Apple/CarPlay integration with existing brands is most definitely coming.
Soon your iPhone will handle the whole instrument cluster and infotainment for your car as well as functioning as a key.
https://appleinsider.com/articles/22/06/09/apples-2023-carpl...
- Don't give up control of a safety critical interface
- Don't give up data (which they think they can monetize) by not controlling the full stack
- Don't give up a branded differentiator like "iDrive" for what everyone else is offering
- Don't pay a tax on our cars to big tech if we can avoid it (see how they dragged their feet on Carplay to start)
Rolls Royce was still selling $200,000 with iDrive versions almost 2 years behind the version in a base model 2-series until last year, so I also wouldn't underestimate how much money they've made while keeping that mentality