It was the same with most recent Star Treks too, including all of the new movies. They may as well have been titled “Generic Sci Fi Movie” and “Generic Sci Fi TV Show”

Strange New Worlds is the only Star Trek in a long, long time that has been worthy of the name Star Trek.

But well known and deeply loved IPs sell, so we get a ton of generic media with the name slapped on it.

it's just not considered half decent fanfic, is the main issue.