Frankly - I don't like Apple or Google, and I'm damned tired of being sold hardware that has software locks I'm not given a key to (And at least in this case, Google is better - so I'm still on android hardware for now).
But what I really want is a linux phone at this point. Google had exactly the same reputation 20 years ago that Apple has now (height of the "do no evil" stage). It turns out that companies literally cannot help themselves.
So just like I've moved almost exclusively to linux on non-work computers, I plan to move exclusively to a free OS on my phone hardware. Right now that's un-googled forks of android, but I genuinely hope to see usable phones running on debian/arch/etc in the very near future. We're tantalizingly close with things like the pinephone pro, and the librem.
I was able to use the non-pro pinephone as a daily driver for a bit, and it worked, but not well. And despite sounding negative - that's frankly a huge jump from where we were 5 years ago when a working linux phone (in any shape) was mostly a pipe-dream. I think there's a lot of interest in this area right now.