They probably wanted to bring it to other countries, ie: USA, but couldn't figure a way to do it without getting sued. People here are different. They'll abuse the shit out of an app like that to do all sorts of nasty stuff.
Nah man as a heavy snap user i can tell you the bots and scammers are not native english speakers. Most of the abuse is targeted at America bc we have money but it's perpetrated out of brazil, bangladesh, india, etc.