DuckDuckGo in 2022 is an upstart search provider promising a clean, minimal, user-focused ad-supported search experience as an alternative to entrenched search engines like Google.
I'm old enough to remember when Google was the new and exciting thing (just give it a try and ignore the stupid-sounding name!). For the longest time there wasn't even such a thing as a Google account, it just saved preferences like safe-search locally using cookies, and ads were just a small distinctly colored text bar above the organic search results, directly related to your search keywords.