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Comment by alecco | Hacker News Reader

Besides all the ideas of well meaning people in HN, I fear GPT-3 (and its competitors) will just bring almost impossible to spot fake Amazon reviews, SEO garbage sites, fake blogs, fake podcasts, etc.

And even worse, now corporations and governments don't even need to have troll farms. Just rent some AI, give it basic directions, and let it loose.

The Dead Internet Theory will become real.

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Until Google starts to expect better garbage from SEO providers. The bot can simply ask a language model if the page looks well written and truthful. So SEOs will have to spam us with well written useful articles about topics we like.

Maybe Google should require webmasters to mark the automated content with a special HTML tag or attribute. Failure to comply leading to deranking. This would be necessary for the future - to know what data was human generated when training the next model, and to have official reason for penalising spammers who try to pass artificial text as human written.

Most of these seem preventable. 1. Stop ordering things from Amazon, support local stores instead of reading reviews. 2. Stop reading SEO’d sites, go to the source when possible 3. Only read your friends blogs and listen to your friends podcasts.

i think this is a bit pessimistic. You can also use GPT-3 or similar technologies to much more easily train a fine-tuned "real vs fake" review classifier with fewer training examples than was previously necessary.

GPT-3 like all tech is double-edged I think. Has good & bad things about it

I doubt this will happen - at some point the generated content should be indistinguishable from human written text - and AI can produce it in droves and learn to exploit existing algorithms.

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