Russia Starbucks: Home-grown chain Stars replaces coffee giant

Great for them. I doubt that they will be able to manage the overall supply chain as well as the original company, but IF they manage, great for them indeed!

Those McDonals, Coca Cola and Starbucks brands have not much innovation. They are easy to copy and replace. And this is a good opportunity for Russia to develop its own brands.

Obviously they will copy the concepts in step 1; step 2 will be operationalizing the business, managing the supply chain; step 3 must be expanding and innovating.

I wished that Germany would do something similar and replace the McDonalds and Burger Kings that we have everywhere.