If i remember correctly the main way shazam makes money is by seeling statistics to the record companies and concert planer. If they would break it, they would loose these informations in certain areas of the world where iphones are not that common.
It might have something to do with the big "Play Full Song" button that opens Apple Music. Since they already have access to their music catalog for fingerprinting and the app is mature, maybe it pays for itself in subscriptions?
Yeah, I imagine as long as Apple Music runs on Android, so will Shazam. It's a gateway.
That did cross my mind and probably explains it. I do wonder how much Apple Music revenue really comes from Android users via Shazam, but perhaps it's significant enough that they don't want to ruin it.
I have to believe that much of the reason for Apple buying Shazam was to know what songs piqued people’s interest. That type of data has to be valuable.
Good point. Otherwise $400m is quite a high price to pay just for an entry point into Apple Music.