The intractability of the coordination problem at scale is the reason the original article is valuable. At scale, you do need management that focuses the majority of their time on the overall coordination of the work in order to protect the time of those doing the work. Because of that scale you can't involve everyone in every conversation. So you start needing to have conversations that abstract to a higher level, and which cross levels of leadership. Hence "How to present to executives" But even as a company grows, it can choose to maintain a culture of collaboration and transparency, even if the practices that enable them have to change to adapt to the larger scale.