Since you have the Verizon Unlimited plan, Verizon can afford to pay Disney for you (that plan, and Verizon isn't cheap).
Disney will only being paid for stuff that's an add-on to a plan - and even then, they'll probably only get half the revenue.
This is untrue[1] and also just not how these deals work. Verizon is paying Disney when bundling. It may or may not be full price.
1. https://www.fool.com/investing/2021/02/02/verizons-disney-pa...