I struggled to keep reading after the author suggested "wrong answers only" was a useful element to integrate into an engagement feed. Are the target users children?
The best jokes that only folks deep in a particular tech understand come from it.
And understanding those inside jokes means belonging to a tribe.
Which in turn signals that a brand "gets" that tribe.
However, I'd suggest that "wrong answers only" is so hilariously mainstream at this point that it is no longer selective. It's funny maybe the first dozen times you see it, and after that it is simply a cheap call for attention. It doesn't feel like this would be a positive branding aspect.
To each their own, however. Perhaps this is the look Supabase is going for!
I think of this "wrong answers only" as a bigger post category.
For example.
"Make devops cry in 5 words or less"
Does the same thing imho.
Also as long as you get engagement it means it isn't worn out imho.