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That just moves the trust from the supplement brand to who recommends it. You are still left with a problem of trust.

The problem of trust is never removed. But what must be trusted can be made explicit, the burden of trust can be shifted to more trustworthy parties, or to parties who have less problematic incentives.

What makes you think Iollo is more trustworthy or has better incentives?

They are using enough shady language that my trust level is pretty low, and I suspect one of the major incentives to recommend one supplement over another is financial.

Nothing. I was commenting generally about what is achievable in endeavors like this. Normally it's a parry for blockchain bros (who are stupidly enthusiastic) or cynics (who are often blind to vulnerabilities in existing trust relationships).

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