This is about Arista Networks, a Bechtolsheim funded network device company.
The interesting thing is - as near as I can make out - Arista is another software-defined networking company (in this case the software seems to be designed to isolate bugs(?)).
I'm not in the field, but I deal with people who spend large amounts of money on hardware network devices, and it is clear to me (as a software guy) that the whole network device field is going to disrupted by software any day now.