Well then - found a company that employs half the people and become the next Google. Should be easy if your magic insights can make you twice as profitable. Maybe this is not how innovation works though.
It's quite obvious. They are dominant via first mover advantage and monopoly esque positioning in search.
And they could likely even not change search at all and stay on top for 10+ years.
What is the marginal value today of a given Google employee to the company's bottom line? Super low.
The tailwinds driving strong growth for these companies came primarily from macro/digitalization, not because they invented feature X which enhanced revenue
Sounds plausible? No? I wonder where the error is.
The claim itself is so extraordinary because it defies all economics.