I thought about adding the author wikipedia link with the article link to the email to my carnivore/omnivore friends but removed it because it does not matter, data don't lie.

It reminds me of the transition of eminence based medicine to evidence based medicine. Even the latter has had its troubles, just look at science publishing and questioning of the peer review framework.

Being vegan is a choice not a religion or cult. However much benefit I get from eating plants over animals and their products, I don't expect others to easily 'see the light'. Thankfully my eating behavior was influenced by others, slowly and with patience waay before the hype and this article.

Vegan promoters really need to work on their PR.