Is there something to stop worthless shell companies from shielding the parent company's size
Enjoy the special edition European only, double i phone, now available at the closest Aapple store.
Hopefully existing regulations that prevent companies from hiding behind shells.
Otherwise any regulation could be skirted by having a constantly revolving roster of fronts that import your product.
There is the law and there is the spirit of the law. Judges (and European regulators alike) don't like being taken for fools.
Fortunately for Sony and Microsoft they don't operate the sorts of highly profitable game stores for PlayStation and Xbox that Apple and Google do for iOS and Android.