I'm convinced that Netflix uses "number of hours watched" as a success metric. Autoplay raises that.
I'd pay twice as much to watch half as much quality programming, but that would tank what they think is a positive metric.
I'd pay twice as much to watch half as much quality programming, but that would tank what they think is a positive metric.
It did! People started watching stuff sooner!
Mostly because it was so incredibly irritating that I'd start a show just to make the random autoplay cease. Of course, what it really meant was that I'd go to amazon and agonize over what to watch, but at least I was doing it at my own speed and not being harassed by noise autoplay.