I don't really understand why apple feels the need to forgoe articles for their devices, however. For instance, they write "MacBook Air features..." rather than "The MacBook Air features..." as would be grammatically correct in English.
Or here for the original Macintosh: https://www.flickr.com/photos/peterme/1253692391/
(password-at-risk-blah-blah)... 'iPad can help you re-secure your account.'
She associates poor grammar with phishing attempts, so assumed this could not have been a genuine notification from Apple. When I checked my own devices, it seems clear that their approach is at least consistent.
I think it is very strange.
> Hear the roar of a Mustang as the ground starts to tremble and your legs start to shake. As always, Mustang draws upon its performance roots with features for enhanced handling, high-powered engine options and a classic Mustang design. For 2022, the soul-stirring Mustang Mach 1 and Mach 1 Premium stand at the pinnacle of 5.0L performance. The personally customizable Mach 1 continues its legacy, engineered specifically for quick turns and spirited drives.
Confusingly, they use Mustang both with an article and without.
This comment sent from my iPhone SE 2016.
If you say "iPhone," instead of "The iPhone," you've turned "iPhone" into a pronoun. That has a different "connection" to people that hear it.
Branding seems to be something that a lot of tecchies (including Yours Truly) have difficulty with. There's a lot of subtle psychological games that aren't easy to quantify.
Usually, though, we assign pronouns (I’m not an English major, though, so the proper term may be different).
Like, you can’t have “a brooklyn,” or “an amsterdam.”
They want to make it so we can’t have “an iPhone.”
Good luck with that…
Thanks!
Every Brooklyn outside of the one in NYC is just "a Brooklyn" and not "THE Brookyln"
Then you also have Brookline, in Bastin.
I’m not a native speaker so I’m genuinely curious.
It's nearly as bad as people referring to a baby as just "baby" rather than "the baby" or "your baby".
Missing "ly" transforms two words from humdrum imperative verb/adjective pairing to action whose object is enigmatic, provocative and whose verb stands strong, without qualification.
(I attempted to write this without articles. I don't really agree with using "whose" but needed a replacement to "for which the")
I do not say “The Windows” etc. when talking about software, but I definitely say “The iPad” etc. when talking about hardware.
Another way to think about this is that when introducing a friend you wouldn't say, "Hi, this is the Kelly." You'd say, "Hi, this is Kelly."
"The MacBook Air" is a thing. How mundane.
Or something like that.
edit: What @grumple said further below.
Apple needs to speak out on this issue. Why the coverup?
Of course, that's corporate BS and everyone can feel free to use it however they want.