The personalities described here - like Jason Rosario - don't seem like particularly pleasant people to spend a lot of time with. Their life goals and priorities are not mine. But like most porn, while it might be kinda gross, but it shouldn't be illegal or inherently subject to societal shaming (if Rosario was selling energy drinks, who would judge him the same way?).
The place for real unethical behavior, therefore, is on the margins: Taking unreasonable cuts of models' income (70%!). Negotiating different rates with different subscribers for the same video. What if a subscriber is having a genuine mental health crisis? What if they threaten to kill one of the models? Or themselves? Is Jason Rosario prepared to handle that?
None of those possibilities seem like reasons to just shut all of this down or do anything - not that I'm sure the article is advocating for that. I'm just not sure what else to do or consider in response to this phenomenon. I guess I just acknowledge it exists? I doubt the people in this story could be counted on to behave responsibly, but until they don't, I'm not sure what it matters.