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> Even with the rebate, how can they hope to recoup the investment? Merch

Isn’t that why Disney acquired Star Wars and Marvel?

Imagine an Amazon theme park alongside Universal Studios and Disneyland.

Disney got Star Wars for 4B, Star Wars merch is pretty much one of the most iconic and most sought out merch out there, the movies with some exceptions have been financial hits, they have had some good video games on console/PCs and they also have some mobile games that I believe would be raking in the sweet lootcrate money, the theme park attractions no doubt attract many, the Mandalorian was a critical and commercially sucessful show, and it seems despite the dip in quality in their other live action shows, the viewership has only increased.

https://collider.com/obi-wan-kenobi-finale-audience-disney-p....

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