I didn't downvote you, but I'llgive a counter argument.
If you go back to the 80s it was a very different world. Gates foresaw that by licensing the OS and allowing it to run on any IBM PC compatible computer it would commodify HW. Prices on PC HW just started dropping -- margins all but disappeared.
The model virtually everyone else did -- and note the Apple model was the dominant model in this day -- was you did the full stack. Apple, Atari, Commodore, Sun, SGI, DEC, etc all built the HW and the OS -- with healthy margins built it. But they couldn't compete pricewise with MS + commodity HW.
The other thing Gates did was to realize that disruption works from the bottom up. Microsoft became the master w/ disruptive SW. They would come into an existing market with a powerful, but expensive marketleader and offer a weaker, but far less expensive competitor. I think kids nowadays never knew the old days of computing where the fear was that Microsoft would do a product similar to yours, not quite as good, but sell it at 1/5 the price.
What Gates didn't have a plan against was the natural disrpution to MS's disruption -- free software.
People now say, "Microsoft SW is so expensive!", but few recall that early versions of WordPerfect could cost $5,000 per seat.
Microsoft brought prices down for much of software into the $49-$299 range from the $5,000-$10,000 range. Without the licensed OS model that runs on commodity HW, I'm not sure we would have seen such drastic downward pressure on SW pricing.