* Cleans poorly, degrades over time, makes walls look messy
* Writes poorly (your wall is textured, a real whiteboard is flat)
* Smelly
We use roll-around whiteboards; we have an open office, though.
* What Whiteypaint does to look decent on slightly textured painted walls (I haven't used other whiteboard paint, but I've used stick-on whiteboard sheets and had the same problem: bumpy wall, whiteboard marker, ugly drawing).
* Why Whiteypaint is especially easy to clean.
* How I'd go about un-Whiteypainting the wall if I was dissatisfied with it.
(I'm not going to argue with anything of your answers, if they're answers. I'm seriously interested. I know exactly what wall I'd put it on.)
The cost of a bucket of expensive paint is a rounding error to me, and, to be honest, so is the cost of having someone clean up a wall, but the wall cleanup also comes with a lot of logistical headaches for me.
2. It's easier to clean because of how we made it. I really can't say much beyond that it just works, where others do not.
3. The good part about whiteypaint is if you do hate it, the wall is still the same color. nothing has changed other than it will be a little shinier.
Hope that helps.
1. ? Clarify "paint it on right."
2. "We made it this way. Trust us." I am not asking for the chemical formula, but seriously more evidence is required here. How do we know it works? Why does it work better? What are you doing that they are not?
3. How does another coat of paint interact with your "whitey paint" which I can only assume is some smooth polymer. Will other paints stick correctly to it? etc. People don't want "shinier" they want their wall back.