It may be a different answer than you expect...
A lot less developer time spent making sure the application fit in a tiny amount of memory.
Of course that sucks for you as a user when an application takes up 4+GB of memory for no reason (I'm looking at you Teams). But for the company that writes it, it is great. Compile and ship, no more weeks or months of trying to shave off every bit so you can fit this in 16MB of RAM, or on just a few floppies. You have a big customer that will sign a 10 million+ contract if you add feature X? Sorry, no way to make that work in under 105KB, which means we can't ship it.