They do this with eye drops, too. If you're not careful, you'll get homeopathic eye drops which are just water. And it's hard to see tiny print when your eyes are sore and they sell them in the pharmacy, next to real medicine.
I'm still not sure what "apis" is, but I hesitate to put anything related to bees in my eyes, given that this is a common allergen and I'm allergic to enough things already. One can only hope they dilute it out properly, or it might be worse than useless.