Some people feel like discussing this in anything other than emotional terms is inappropriate, some people feel like we need to discuss the legal theory and history behind what happened, and some people feel like we should focus on the material/economic affects of the ruling. Each group feels that the others are ignoring the important parts, so it turns into a mess. Especially once you add into that that a proper understanding of the issue requires understanding some basic constitutional law, civics, and female anatomy, so a bunch of people are just saying things that are incorrect.
Also wise for their communication/public facing employees, who are going to be wading through a lot of related bullshit and should have SOME respite from it.