Uniqlo
Uniqlo
A shirt will barely last a few months now, whilst I still occasionally wear a [much be-holed] first generation from way back when and it's kept its size, shape and still feels soft. New ones shrink and feel crunchy after a few washes. Oh, and they're about twice the price. Inflation, I guess.
i liked the free hemming on their jeans. and overall one-stop-shop for basics.
but jeans and shorts wouldn't last for a year in the seams. Even their pockets and buttons above the zippers would fail.
i haven't had that happen with other brands.
without making it a conscious choice, i just drifted towards other similar brands after consistently experiencing the quality of their materials.
More than 80% of my wardrobe is from Uniqlo, including 10 dry pique polos, 20 supima cotton tees, and 10 flannel button ups, all black. Makes getting dressed in the morning stress-free because I know I'm going to like how I look every day. The blacks do not fade — I have 5-year-old shirts that look practically as good as 6-month-old ones.
Their jeans, especially their selvedge jeans, are also high quality and priced well. Same for my winter parka, vests, fleeces, shorts, socks, underwear.
Best part: nary a logo in sight.
You have to pay hundreds for genuine denim Levis which puts them in the fashion pretentious class imo.
Edit: ok, they seem to be in larger cities. I'm in the Wisconsin, I was able to find that there are stores in Chicago, for instance.
That's a must for getting a decent fit for off-the-rack clothes. Even t-shirts.
Plus, they don't even put logos on their polos, which is the one place that actually-nice clothes can get away with a logo. They're not the best-constructed, but they're not terrible, and no logo. BB's polos are better-made and use nicer material but when I wear them I feel like a douche because of the stupid embroidered sheep logo. I think both favor tennis-tail though, which sucks if you like to wear them untucked.
I really wish there were affordable clothes in Asket spirit but with fabrics Italian premium brand would choose.
Asker’s chinos are the comfiest trousers I’ve ever worn. The Egyptian cotton tees are also great.